Lucas, Stephen E.  1946- <br/><br/>
The art of public speaking. / 
Stephen E. Lucas. 
 - 11th ed. 
 - New York :  McGraw-Hill,  c2012. 
 - xxv, 682 + (various pagings) :   ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Contents: Speaking and listening: Speaking in public -- Ethics and public speaking -- Listening -- Giving your first speech -- Speech preparation: Getting started: Selecting a topic and a purpose -- Analyzing the audience -- Gathering materials -- Supporting your ideas -- Speech preparation: Organizing and outlining: Organizing the body of the speech -- Beginning and ending the speech -- Outlining the speech -- Presenting the speech: Using language -- Delivery -- Using visual aids -- Varieties of public speaking: Speaking to inform -- Speaking to persuade -- Methods of persuasion -- Speaking on special on occasions -- Speaking in small groups -- Appendix: Speeches for analysis and discussion. 
<br/><br/><label>ISBN: </label>9780071314671 0073406732 (softcover : alk. paper) 
<br/><br/><label>LCCN: </label>2011035682 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public speaking.
<br/><br/><label>LC Class. No.: </label>PN4129.15.L83  
<br/><br/><label>Dewey Class. No.: </label>808.5/1