02338cam a22004214a 4500 14954794 OSt 20210414114513.0 070803s2009 caua b 001 0 eng 2007032068 032149511X (alk. paper) (DNLM)101313458 DNLM/DLC DLC DLC pcc RA427.8.M39 WA 525 M4785p 2008 613.068 22 McKenzie, James F., Planning, implementing, and evaluating health promotion programs : a primer / James F. McKenzie, Brad L. Neiger, Rosemary Thackeray. 5th ed. Boston: Pearson/Benjamin Cummings, c2009. xvi, 464 p. : ill. ; 23 cm. Includes bibliographical references Contents: Health education,health promotion,health education and program planning -- Model for program planning in health promotion -- Starting the planning process -- Assessing needs -- Measurement,measure,measurement instruments,and sampling -- Mission statement,goals,and objectives -- Theories and models commonly used for health promotion interventions -- Interventions -- Community organizing and community building -- Identification and allocation of resources -- Marketing: making sure programs respond to wants and needs of consumers -- Implementation: strategies and associated concerns -- Implementation : strategies and associated concerns -- Evaluation: an overview -- Evaluation approaches and designs -- Data analysis and reporting -- Appendixes A : Code of ethics for the health education profession -- B : Cost-benefit and cost-effectiveness as a part of the evaluation of health promotion programs. Health promotion Planning. Health promotion Evaluation. Health planning Methodology. Health Promotion United States. Health Education United States. Health Planning United States. Program Evaluation United States. Neiger, Brad L. Thackeray, Rosemary. Table of contents only http://www.loc.gov/catdir/toc/ecip0724/2007032068.html 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 5863 13363 0 0 lcc 0 0 NFIC WIUC-1 WIUC-1 NURS L. 2016-02-09 0 RA427.8.M39 NURS/071/16 2016-02-09 00:00:00 1 2016-02-09 BK 0 0 lcc 0 0 NFIC WIUC-1 WIUC-1 NURS L. 2016-02-09 0 RA427.8.M391 NURS/080/16 2016-02-09 00:00:00 2 2016-02-09 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 2016-02-09 0 RA427.8.M392 NURS/115/16 2016-02-09 00:00:00 3 2016-02-09 BK