Business economics /
Maria Moschandreas
- London: Thomson Business Press, c1994.
- xix, 538 p.: ill.; 23cm.
Includes index.
Contents: Introduction and book outline -- Industrial and market structure -- The Nature of the firm -- The Internal organization of firm -- Entrepreneurship and profit -- Production and costs -- Consumer behaviour and the market demand -- Business strategy in different market structures -- The Separation of ownership from control -- Multi-market firms -- Pricing policies of multi-market firms -- Ownership and the capital structure of firms -- The Economics of human resource management -- Competing policy, privatisation and de-regulation.