International business : a managerial perspective /
Ricky W Griffin; Michael W Pustay
- 5th
- Upper Saddle: Pearson Education International, 2007.
- 640 p. :. ill, 28cm.
Includes: index
Contents: The World's marketplaces: An Overview of international business -- Global marketplaces and business centers -- Legal, technological, and political forces -- The Role of culture -- Ethics and social responsibility in international business -- The International environment: International trade and investment theory -- International monetary system and the balance of payments -- Foreign exchange and international financial markets -- Formulation of national trade policies -- International cooperation among nations -- Managing international business: International strategic management -- Strategies for analyzing and entering foreign markets -- International strategic alliances -- International organization design and control -- Leadership and employee behavior in international business -- Managing international business operations: International marketing -- International operations management -- International financial management -- International accounting and taxation -- International human resource management and labor relations -- Glossary.