02563pam a2200313 a 4500 3449790 20210414113920.0 920513s1993 nyua b 001 0 eng 92020046 0070612218 DLC DLC DLC n-us--- HD62.7.St31 658.02/2 20 Steinhoff, Dan. Small business management fundamentals / Dan Steinhoff, John F. Burgess. 6th ed. New York : McGraw-Hill, 1993. xxxii, 571 p. : ill. ; 24 cm. McGraw-Hill series in management Includes bibliographical references and index. Contents: Small business, Entrepreneurship and organizing for success: Small business in big business -- Ethics and social responsibility for small business -- Entreprenureship and small-business success -- strategic plans for small business -- Old business, New business or franchise? -- Developing the business plan -- Financial planning : Legal forms of business ownership -- Financial statements and business ratios -- The Desired income approach to planning -- Planning the pro forma balance sheet -- Finding the funds to finance a business -- Marketing planning and development : Marketing strategy and marketplace research -- Picking the right location -- Personal selling, advertising and promotion planning -- -Product classes, life cycles and trends -- Consumer behavior and layout planning -- Pricing for profit -- Getting products/services to the customers -- People and organizational activity: Managing human resources -- Production and operations management -- Purchasing and inventory control -- Effective control and break-even analysis -- Computers and information systems for management decisions -- Accounting and financial controls: Consumer and business-to-business credit -- User-friendly accounting and records -- Worksheets, formal statement and cash flow statements -- Taxes and depreciation -- Special small business issues and opportunities : International business for small business -- Risk management and insurance -- Business law, bankruptcy and harvesting the winner -- Appendixes. Small business United States Management. New business enterprises United States Management. Burgess, John F. 7 cbc orignew 1 ocip 19 y-gencatlg lcc BK 623 8123 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-02-28 0 HD62.7.St31 1546/12 2012-02-28 00:00:00 2012-02-28 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-02-28 0 HD62.7.St313 1547/12 2012-02-28 00:00:00 2012-02-28 BK