Lule, Jack.

Understanding media and culture: an introduction to mass communication version 1. / Jack Lule. - Washington, DC : Flat World Knowledge, 2014. - 436 p. : ill. ; 28 cm.

Includes index.

Contents: Media and culture -- Media effects -- Books -- Newspapers -- Magazines -- Music -- Radio -- Movies -- Television -- Electronic games and entertainment -- The internet and social media -- Advertising and Public relations -- Economics of mass media -- Media and government -- The future of mass media

9781453326398

P90.L85