Thompson, Arthur A. creator Strickland, A. J. text xxu Boston Irwin 1992 6th ed. monographic eng

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xxiv, 1117 p. : ill; 26 cm. Contents: Part I: The concepts and techniques of strategic management: The strategic management process -- The three strategy-making tasks: Developing a mission, setting objectives, and forming a strategy -- Industry and competitive analysis -- Company situation analysis -- Strategy and competitive advantage -- Matching strategy to the situation -- Corporate diversification strategies -- Techniques for analyzing diversified companies -- Implementing strategy : Organization-building, budgets, and support systems -- Implementing strategy: Commitment, culture, and leadership. Part II: Cases in strategic management: The manager as chief strategy-maker and strategy implementer -- Strategic analysis in single business companies -- Strategic analysis in diversified companies -- Strategy implementation and administration -- Strategy, ethics, and social responsibility. Arthur A. Thompson and A. J. Strickland III Includes index. HD32.28.T53(6e) 0256096988 190813