00714nam a22001577a 4500 190919b xxu||||| |||| 00| 0 eng d 978935111490 REF Gupta, Ruchika. Public relations and media. / Ruchika Gupta. New Delhi : Random Publications, 2015. ix, 281 p. : 24 cm. Includes bibliography and index. Contents: Introduction -- Public relations: theory and practice -- Communication and public relation -- Media relations -- Developing a public relations plan -- Modern tactics of public relations -- Public relations and marketing -- Public relations and new media technologies. lcc BK 6956 14456 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2019-09-19 0 REF 8539/133/19 2019-09-19 00:00:00 2019-09-19 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-11 HM263.G97 K/2053/2053/19 2021-12-20 00:00:00 1 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-11 1 HM263.G971 K/2054/2054/19 2024-10-23 00:00:00 2024-10-18 2 BK