Acquah-Sam, Emmanuel. creator text xxu Accra Samico Mega Printing Press 2016 4th ed. monographic eng

print

xxi, 288 p. : ill. ; 25 cm. Contents: Introduction -- Managers, businesses, and rational decision-making --Techniques of optimisation of managerial objectives -- Break-even analysis -- Demand and supply analyses -- Market equilibrium -- Elasticity of demand and supply -- Consumer behaviour and utility maximisation -- Theory of production -- Theory of costs -- Markets structures -- Perfect competition -- Pure monopoly -- Monopolistic competition -- Oligopoly -- Game theory and strategy thinking -- Market failure and government interventions. Emmanuel Acquah-Sam. Includes references. REF(4e) 9789988123345 200205