Brooks, Ian

The International business environment / Ian Brooks, Jamie Weatherston and Graham Wilkinson. - Harlow: Prentice Hall, 2004. - xi, 363 p.: ill; 26cm.

includes index.

Contents: The International business environment: The Competitive environment -- The International economic environment -- The Technological environment -- The International cultural, demographic and social environment -- The Ecological environement -- The International political environment -- The Legal environment -- Chanllenges and changes -- Case studies.

0273682474


International Business

HD31.B75