01189nam a22001817a 4500 120419t xxu||||| |||| 00| 0 eng d 9780135070659 0135070651 HD30.22.K39 Keat, Paul G. Managerial economics : economic tools for today's decision makers. / Paul, G Keat Upper Saddle River, N.J. : Prentice Hall, 2009. xxiii, 598 p.: 25cm. Includes index. Introduction -- The Firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The Theory and estimation of production -- The Theory and estimation of cost -- Pricing and output decisions: Perfect competition and monopoly -- Pricing and output decisions: Monopolistic competition -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The Multinational corporation and globalization -- Government and industry: challenges and opportunities fro today's manager -- Managerial economics in action: The Case of the refreshment beverage industry. Managerial economics. Young, Philip K.Y. lcc BK 727 8227 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2012-04-19 0 HD30.22.K39 1863/12 2012-04-19 00:00:00 1 2012-04-19 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2014-03-24 0 HD30.22.K391 7173/198/13 2014-03-24 00:00:00 2 2014-03-24 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2014-03-24 0 HD30.22.K392 7174/199/13 2014-03-24 00:00:00 3 2014-03-24 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2014-10-15 0 HD30.22.K393 7175/200/13 2014-10-15 00:00:00 4 2014-10-15 BK