Hirschey, Mark.
Basic Economics for managers. / Mark Hirschey
- International student ed.:
- London: Thomson/South-Western, 2006.
- xix, 666 p. : ill. ; 27 cm.
Includes bibliographical references and index.
Contents: Overview of managerial economics -- Demand analysis -- Production and cost analysis -- Market structure analysis and estimation -- Long-term investment decisions -- Appendix.
9780324311556 0324311559
Managerial economics.
HD30.22.H66