Investing psychology: the effects of behavioral finance on investment choice and bias. /
Tim Richards, Creator of the Psy-Fi Blog (www.psyfitec.com)
- xv, 240 pages : illustrations ; 24 cm.
- Wiley finance series .
Includes bibliographical references and index.
Contents: Sensory finance -- Self-image and self-worth -- Situational finance -- Social finance -- Professional bias -- Debiasing -- Good enough investing -- A few myths more -- The final roundup --