TY  - BOOK
AU  - Bovée,Courtland L.
AU  - Thill,John V.
TI  - Business communication today.
SN  - 9780132539555
AV  - HF5718.B66(11e) 
U1  - 658.4/5 23
PY  - 2012///
CY  - Boston
PB  - Pearson
KW  - Business communication
KW  - United States
KW  - Case studies
KW  - Communication in organizations
N1  - Includes bibliographical references and indexes; Contents: 1. Understanding the foundations of business communication: Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- 2. Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- 3. Crafting brief messages: Crafting messages for electronic media -- Writing routine and positive messages -- Writing persuasive messages -- 4. Supporting messages with quality information: Finding, evaluating, and processing information -- Designing visual communication -- 5. Planning, writing, and delivering reports and proposals: Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- 6. Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- 7. Writing employment messages and interviewing for jobs: Building careers and writing resumes -- Applying and interviewing for employment --
ER  -