TY  - BOOK
AU  - 
TI  - Strategic management in action.
SN  - 9780136078678
AV  - HD30.28.C69 
PY  - 2010///
CY  - Boston
PB  - Prentice Hall
KW  - Strategic planning
N1  - Includes index; Contents: Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats: doing an external analysis -- Functional strategies -- Competitive strategies -- corporate strategies --  Special topics: international strategies and strategies for entrepreneurial ventures and not-for-profits --
ER  -