01321nam a22002657a 4500 OSt 20221025120438.0 120618t xxu||||| |||| 00| 0 eng d 9781111836825 (pbk.) 1111836825 (pbk.) LC HM1221.H46 Hayes, Darrell C. 654 Public relations cases. / Darrell C. Hayes, Jerry A. Hendrix, Pallavi Damani Kumar. 9th ed. Boston, MA: Wadsworth/Cengage Learning, 2013. xxi, 425 p. : ill.; 23cm Includes index. Contents: 1. Solving public relations problems: Public relations in action -- A public relations process -- 2. Reading major audiences: Media relations -- Social media -- Internal communications -- Community relations -- Public affairs and government relations -- Investor and financial relations consumer relations international public relations -- Relations with special public -- 3. Emergency public relations: Crisis communication -- 4. Integrated marketing communications: Integrated marketing communications -- Public relations--United States--Case studies. Publicity--Case studies. Hendrix, Jerry A. 655 Kumar, Pallavi D. 656 lcc BK 8292 15792 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-13 HM1221.H46 K/1981/1981/19 2021-12-14 00:00:00 1 2021-12-14 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-13 0 HM1221.H461 K/1982/1982/19 2022-10-25 00:00:00 2 2021-12-14 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-13 0 HM1221.H462 K/1983/1983/19 2022-10-25 00:00:00 3 2021-12-14 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-13 0 HM1221.H463 K/1984/1984/19 2022-10-25 00:00:00 4 2021-12-14 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-13 0 HM1221.H464 K/2128/2128/19 2022-10-25 00:00:00 5 2021-12-14 BK