01572nam a22002657a 4500 OSt 20211214134953.0 120126t xxu||||| |||| 00| 0 eng d 9780077645069 0077645065 LC HD30.28.R66 dc23 658.4'012 Rothaermel, Frank T. Strategic management. / Frank T. Rothaermel 2nd ed. New York: MacGraw-Hill, 2015. xxxiv, 468 p. + [various pagings] : ill.; Includes index Contents:1. Strategy analysis: What is strategy, and why is it important? -- Strategic leadership: managing the strategy process -- External analysis: Industry structure, competitive forces, and strategic groups -- Internal analysis: resources, capabilities, and core competencies -- Competitive advantage, firm performance, and business models -- 2. Strategy formulation: Business strategy: differentiation, cost leadership, and integration -- Business strategy: innovation and entrepreneurship -- Corporate strategy: mergers and acquisitions, strategic alliances -- Global strategy: competing around the world -- 3. Strategy implementation: Organizational design: structure, culture, and control -- Corporate governance and business ethics -- 4. Minicases -- 5. Cases -- Strategic planning United States. Case studies. Business planning United States. Case studies. Management United States Case studies. lcc BK 8295 15795 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-24 HD30.28.R66(2e) K/507/507/19 2021-12-13 00:00:00 1 2021-12-13 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-11 HD30.28.R661(2e) K/1863/1863/19 2021-12-13 00:00:00 2 2021-12-13 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-11-11 0 HD30.28.R662(2e) K/1864/1864/19 2021-12-14 00:00:00 3 2021-12-13 BK