01788cam a2200325 i 450000100090000000300040000900500170001300800410003001000170007102000460008802000470013402000260018104000280020704200080023505000170024308200190026010000290027924500970030825000120040526400330041730000260045033600210047633700250049733800230052249000350054550400690058050507530064965000390140270000210144117629907OSt20211217142752.0130219s2014    nyu      b    001 0 eng    a  2013001614  a9780415537049 (Hardback : acidfree paper)  a9780415537056 (Paperback : acidfree paper)  z9780203110904 (eBook)  aDLCbengcDLCerdadDLC  apcc00aP96.P75.H37 00a302.2301/92231 aHarris, Richard Jackson.12aA cognitive psychology of mass communication. /cRichard Jackson Harris and Fred W. Sanborn.  a6th ed. 1aNew York:bRoutledge,c2014.  axiv, 544 p. :c24 cm.  atext2rdacontent  aunmediated2rdamedia  avolume2rdacarrier0 aRoutledge communication series  aIncludes bibliographical references (pages 419-501) and indexes.  aContents: Mass communication in our wired society: the changing media landscape -- Research and theory in mass communication: How are media studied scientifically? -- The psychology of media use: Tapping into our deepest selves -- Media portrayals of groups: distorted social mirrors -- Advertising: baiting, catching, and reeling us in -- Sports, Music, and religion: emotion to the forefront -- New: setting an agenda about the world -- Politics: using news and advertising to win elections -- Violence: watching all that mayhem really matters -- Sex: is turning in turning us on? sexuality through a media lens -- Socially positive media: teaching good things to children (and the rest of us) -- Responding to media: getting our two cents in --  0aMass mediaxPsychological aspects.1 aSanborn, Fred W.