Dess, Gregory G. text xxu New York McGraw-Hill/Irwin 2014 7th ed. monographic eng

print

xxxv, 452 p. + [various pagings]: col. ill. ; . Contents: 1.Strategic analysis: Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm’s intellectual assets: moving beyond a firm’s tangible resources -- 2. Strategic formulation: Business-level strategy: creating and sustaining competitive advantages -- corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- 3. Strategic implementation: Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: Creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- 4. Case analysis: Analyzing strategic management cases -- Gregory G.Dess... [et al.]. Includes index. Strategic planning Strategic Management HD30.28.D47 9780077636081 0077636082 120126 20221124103427.0