TY  - BOOK
AU  - 
TI  - Strategic management: creating competitive advantages.
SN  - 9780077636081
AV  - HD30.28.D47 
PY  - 2014///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - Strategic planning.
KW  - Strategic  Management.
N1  - Includes index; Contents: 1.Strategic analysis: Strategic management: creating competitive advantages -- Analyzing the external environment of the firm --  Assessing the internal environment of the firm -- Recognizing a firm’s intellectual assets: moving beyond a firm’s tangible resources -- 2. Strategic formulation: Business-level strategy: creating and sustaining competitive advantages -- corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- 3. Strategic implementation: Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: Creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- 4. Case analysis: Analyzing strategic management cases --


ER  -