Hill, Charles W. L. creator Jones, Gareth R. text xxu New York Houghton Mifflin 2008 monographic eng

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xvi, 244 p. + [various pagings]: ill.; Contents:1. Introduction to strategic management: The Strategy-making process -- Stakeholders, the Mission, Governance and business ethics -- 2. The Nature of competitive advantage: External analysis: the identification of opportunities and threats -- Building competitive advantage -- 3. Building and sustaining long-run competitive advantage: Business-level strategy and competitive positioning -- Strategy in the global environment -- Corporate-level strategy and long-run profitability -- 4. Strategy implementation: Strategic change: implementing strategies to build and develop a company -- Implementing strategy through organizational design -- 5. Cases in strategic management -- Charles W.L. Hill, Gareth R. Jones Strategic planning United States Case studies Business planning United States Case studies Management United States Case studies HD30.28.H64 9780618605361 0618605363 120126 20220119130150.0