<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>02022cam a22003494a 4500</leader>
  <controlfield tag="001">15142790</controlfield>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20220121132634.0</controlfield>
  <controlfield tag="008">080115s2009    ohuab    b    000 0 eng c</controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">  2008920890</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9780324360738 (student ed.)</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0324360738 (student ed.)</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9780324585094 (instructor's ed.)</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0324585098 (instructor's ed.)</subfield>
  </datafield>
  <datafield tag="035" ind1=" " ind2=" ">
    <subfield code="a">(OCoLC)ocn176925723</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">BTCTA</subfield>
    <subfield code="c">LC</subfield>
    <subfield code="d">BAKER</subfield>
    <subfield code="d">WAU</subfield>
    <subfield code="d">YDXCP</subfield>
    <subfield code="d">BWX</subfield>
    <subfield code="d">DLC</subfield>
  </datafield>
  <datafield tag="042" ind1=" " ind2=" ">
    <subfield code="a">pcc</subfield>
  </datafield>
  <datafield tag="050" ind1="0" ind2="0">
    <subfield code="a">HF1379.P46</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Peng, Mike W.,</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Global business. /</subfield>
    <subfield code="c">Mike W. Peng.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Mason, OH:</subfield>
    <subfield code="b">South-Western Cengage Learning,</subfield>
    <subfield code="c">2009.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xxiv, 577 p. :</subfield>
    <subfield code="b">col. ill., col. maps ;</subfield>
    <subfield code="c">29 cm.</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and indexes.</subfield>
  </datafield>
  <datafield tag="505" ind1=" " ind2=" ">
    <subfield code="a">Contents: Laying foundations: Globalizing business -- Understanding formal institutions : politics laws and economics -- Emphasizing informal institutions: cultures, ethics and norms -- Leveraging resources and capabilities -- Acquiring tools: Trading internationally -- Investing abroad directly -- Dealing with foreign exchange -- Capitalizing on global and regional integration -- Strategizing around the globe: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Managing global competitive dynamics -- Making alliances and acquisitions work -- Strategizing, structing and learning around the world -- Building functional excellence: Competing on marketing and supply chain management -- Managing human resources globally -- Governing the corporation around the world -- Managing corporate social responsibility globally -- </subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">International trade.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">International economic relations.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">International business enterprises.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Globalization.</subfield>
  </datafield>
  <datafield tag="906" ind1=" " ind2=" ">
    <subfield code="a">7</subfield>
    <subfield code="b">cbc</subfield>
    <subfield code="c">pccadap</subfield>
    <subfield code="d">3</subfield>
    <subfield code="e">epcn</subfield>
    <subfield code="f">20</subfield>
    <subfield code="g">y-gencatlg</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">8466</subfield>
    <subfield code="d">15966</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">WIUC-KL</subfield>
    <subfield code="b">WIUC-KL</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2019-10-23</subfield>
    <subfield code="e">WIUC</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HF1379.P46</subfield>
    <subfield code="p">K/350/350/19</subfield>
    <subfield code="r">2022-01-21 00:00:00</subfield>
    <subfield code="w">2022-01-21</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
