Peng, Mike W. creator text bibliography ohu Mason, OH South-Western Cengage Learning 2009 monographic eng

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xxiv, 577 p. : col. ill., col. maps ; 29 cm. Contents: Laying foundations: Globalizing business -- Understanding formal institutions : politics laws and economics -- Emphasizing informal institutions: cultures, ethics and norms -- Leveraging resources and capabilities -- Acquiring tools: Trading internationally -- Investing abroad directly -- Dealing with foreign exchange -- Capitalizing on global and regional integration -- Strategizing around the globe: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Managing global competitive dynamics -- Making alliances and acquisitions work -- Strategizing, structing and learning around the world -- Building functional excellence: Competing on marketing and supply chain management -- Managing human resources globally -- Governing the corporation around the world -- Managing corporate social responsibility globally -- Mike W. Peng. Includes bibliographical references and indexes. International trade International economic relations International business enterprises Globalization HF1379.P46 9780324360738 (student ed.) 0324360738 (student ed.) 9780324585094 (instructor's ed.) 0324585098 (instructor's ed.) 2008920890 BTCTA 080115 20220121132634.0 15142790