Kuenyehia on entrepreneurship. / Elikem Nutifafa Kuenyehia - Accra: Flipped Eye Publishing, 2012. - 671 p. : ill. ;

Contents: Introduction -- The entrepreneur -- Idea generation -- Opportunity analysis -- Build or buy -- Legal and regulatory considerations -- Acquiring financial resources -- Managing financial resources -- Developing and executing a people strategy -- Corporate governance -- Building and developing a brand -- layout, liability, risk management and technology -- Expansion restructuring insolvency, bankruptcy and exit strategies -- The business plan --

9789988164713


Entrepreneurship.

HB615.K74