01864cam a22003014a 4500 11887912 OSt 20220202134700.0 000112s2000 caua b 001 0 eng 00008076 0026440687 DLC DLC DLC pcc HB615.M61 658.4/21 21 Meyer, Earl C. Entrepreneurship and small business management. / Earl C. Meyer, Katheleen R. Allen Woodland Hills, CA: Glencoe/McGraw-Hill, 2000. xvi, 448 p. : ill. ; Includes index. Contents: Going into business for yourself: What is entrepreneurship -- Your potential as an entrepreneur -- Recognizing opportunity -- Global opportunities -- Researching and planning your venture: Feasibility and business planning -- Market analysis -- Types of business ownership -- The legal environment -- Site selection and layout planning -- Managing marketing strategies: The marketing plan -- The price strategy -- The promotion strategy -- The promotion strategy - developing and managing sales -- Managing your business processes: Preparing and planning to manage -- Managing purchasing and inventory -- Production management and distribution -- Managing operations and staffing -- Managing human resources -- Managing the finances of your business: Financing your business -- Financial management -- Accounting and record keeping -- Growing business: Risk management -- Making your business grow -- Social and ethical responsibility -- Entrepreneurship. Strategic planning. Allen, Kathleen R. 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 8577 16077 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-18 WIUC HB615.M61(2e) K/137/137/19 2022-02-01 00:00:00 1 2022-02-01 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-18 WIUC 0 HB615.M611(2e) K/138/138/19 2022-02-02 00:00:00 2 2022-02-01 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-18 WIUC 0 HB615.M612(2e) K/139/139/19 2022-02-02 00:00:00 3 2022-02-01 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-18 WIUC 0 HB615.M613(2e) K/140/140/19 2022-02-02 00:00:00 4 2022-02-01 BK 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2019-10-18 WIUC 0 HB615.M614(2e) K/141/141/19 2022-02-02 00:00:00 5 2022-02-01 BK