TY  - BOOK
AU  - Siropolis,Nicholas C.
TI  - Small business management.
SN  - 0395808871 
AV  - HD62.7.S56  
U1  - 658.02/2 21
PY  - 1997///
CY  - Boston
PB  - Houghton Mifflin Co.
KW  - Small business
KW  - Management
KW  - New business enterprises
N1  - Includes bibliographical references (621-632) and index; Contents: 1. An overview of business: Small business in a global economy -- Diversity and the entrepreneur -- Ethics and social responsibility -- 2. Starting a new venture: New ventures and the business plan -- Buying out a existing businesses and protecting intellectual property -- Franchises -- Legal aspects -- Location -- Financing --Organisational planning and total quality management -- 3. Managing the ongoing venture: Accounting -- Planning and control -- Analysis of financial statements, investment, and credit -- Marketing research and marketing channels -- Price, Promotion, service, and global marketing -- Information technology -- Human relations -- Taxation -- Risk management and insurance --
ER  -