Dess, Gregory G. creator Lumpkin, G.T. Eisner, Alan B. text xxu New York McGraw-Hill/Irwin 2007 3rd ed. monographic eng

print

xxii, 559 p. : col. ill. ; . 26 cm. Contents: Strategic analysis: -- Introduction and analyzing goals and objectives -- Analyzing the external environment -- Analyzing the internal environment -- Assessing the intellectual capital -- Strategic formulation: Formulating business-level strategies -- Formulating corporate-level strategies -- Formulating international strategies -- Digital business strategies -- Strategic implementation: Strategic control and corporate governance -- Creating effective organizational design -- Strategic leadership excellence, ethics and change -- Fostering corporate entrepreneurship -- Strategic leadership creating new ventures -- Case analysis. Gregory G.Dess, G.T. Lumpkin and Alan B. Eisner Includes index. Strategic planning Strategic Management HD30.28.D45 0073124575 9780073124575 120126 20220303101400.0