<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>02005pam a2200301 a 4500</leader>
  <controlfield tag="001">2487217</controlfield>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20220726103820.0</controlfield>
  <controlfield tag="008">910620s1991    enka     b    001 0 eng  </controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">   91023441 </subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0340559470 :</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">034051759X (pbk.) :</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">DLC</subfield>
    <subfield code="c">LC</subfield>
    <subfield code="d">DLC</subfield>
  </datafield>
  <datafield tag="050" ind1="0" ind2="0">
    <subfield code="a">HM258.M26</subfield>
  </datafield>
  <datafield tag="082" ind1="0" ind2="0">
    <subfield code="a">302.23</subfield>
    <subfield code="2">20</subfield>
  </datafield>
  <datafield tag="245" ind1="0" ind2="0">
    <subfield code="a">Mass media and society. /</subfield>
    <subfield code="c">edited by James Curran and Michael Gurevitch.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New York:</subfield>
    <subfield code="b">Distributed in the USA by Routledge, Chapman and Hall,</subfield>
    <subfield code="c">1991.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">350 p. :</subfield>
    <subfield code="b">ill. ;</subfield>
    <subfield code="c">25 cm.</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and index.</subfield>
  </datafield>
  <datafield tag="505" ind1=" " ind2=" ">
    <subfield code="a">Contents: Mass media and society: general perspectives: Culture, communications and political economy -- Feminist perspectives on the media -- Postmodernism and television -- Mass media in the public interest: towards a framework of norms for media performance -- Mass media and democracy: a reappraisal -- The global and the local in international communications -- Media production: The sociology of news production revisited -- A mass communication perspective on entertainment industries -- The globalization of electronic journalism -- The new television marketplace: imperatives, implications, issues -- In defense of objectivity -- Mediation of cultural meanings: On understanding and misunderstanding media effects  -- Meaning, genre and context: the problematics of 'public knowledge' in the new audience studies -- Audience reception: the role of the viewer in retelling romantic drama -- Gender and/in media consumption -- The politics of communication and the communication of politics -- </subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Mass media</subfield>
    <subfield code="x">Social aspects.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Mass media</subfield>
    <subfield code="x">Political aspects.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Curran, James.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Gurevitch, Michael.</subfield>
  </datafield>
  <datafield tag="906" ind1=" " ind2=" ">
    <subfield code="a">7</subfield>
    <subfield code="b">cbc</subfield>
    <subfield code="c">orignew</subfield>
    <subfield code="d">1</subfield>
    <subfield code="e">ocip</subfield>
    <subfield code="f">19</subfield>
    <subfield code="g">y-gencatlg</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">9090</subfield>
    <subfield code="d">16590</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">WIUC-KL</subfield>
    <subfield code="b">WIUC-KL</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2022-07-12</subfield>
    <subfield code="o">HM258.M26</subfield>
    <subfield code="p">K/2888/0022/22</subfield>
    <subfield code="r">2022-07-26 00:00:00</subfield>
    <subfield code="w">2022-07-26</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
