Nesamoney, Diaz

Personalized digital advertising : how data and technology are transforming how we market. / Diaz Nesamoney - Old Tappan, NJ : Pearson, 2015. - xiv, 223 p. : ills. ; 29 cm

Includes glossary and index.

Contents:

9780134030104 0134030104

2013023260


Advertising.

HF5823.N45

659.1