TY - BOOK AU - Nesamoney,Diaz TI - Personalized digital advertising : how data and technology are transforming how we market. SN - 9780134030104 AV - HF5823.N45 U1 - 659.1 23 PY - 2015/// CY - Old Tappan, NJ PB - Pearson KW - Advertising N1 - Includes glossary and index; Contents: ER -