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  <titleInfo>
    <title>Quick guide to the Internet for mass communication</title>
  </titleInfo>
  <titleInfo type="abbreviated">
    <title>Quick guide Internet mass commun</title>
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  <titleInfo type="alternative">
    <title>Cavanagh, Gotthoffer quick guide to the internet for mass communication ... Allyn and Bacon</title>
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  <name type="personal">
    <namePart>Cavanagh, Micheal T.</namePart>
    <role>
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  <name type="personal">
    <namePart>Gotthoffer, Doug</namePart>
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  <genre authority="fast">Periodicals.</genre>
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    <publisher>Allyn and Bacon</publisher>
    <dateIssued>2000</dateIssued>
    <dateIssued encoding="marc" point="start">19uu</dateIssued>
    <dateIssued encoding="marc" point="end">9999</dateIssued>
    <issuance>continuing</issuance>
    <frequency>Annual</frequency>
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  <language>
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  <physicalDescription>
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    <extent>iv, 124 p. : ill. ;</extent>
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  <tableOfContents>Contents: Introduction to the Internet: Some things you ought to know -- A brief history of the internet -- Using the world wide web for research -- In the name of the page -- The URL exposed -- Getting there from here -- You can go home (and to other pages) again -- Searching and search engines -- Internet gold is where you find it -- The (E)mail goes through -- Welcome to the internet, Miss Manners--Again -- Give your web browser some personality--Yours -- Mass communication and the internet -- Critical evaluation -- Activities in mass communication: Comparing professional journalism organizations -- Finding a new story topic -- Testing evidence -- Using reference encyclopedias, dictionaries, glossaries and thesauri -- Analyzing your audience -- Analyzing political ideologies -- Scavenger hunt on the internet -- Internet sites useful in mass communication: General search engines -- Internet directories -- Journalism -- Newspapers -- Public relations -- Broadcast links -- Advertising -- Music -- Books -- Careers -- Reference sources -- Electronic "E-zines" -- Email discussion groups -- State and local government agencies -- Multimedia and software -- Advocacy groups -- Writing tools -- Wire services -- Online magazines -- Magazine forums -- Legislative -- Demographic studies -- Psychographics -- Public opinion studies -- Live chat -- Live events -- Documentation: Your citation for exemplary research -- MLA Style -- APA Style -- </tableOfContents>
  <note type="statement of responsibility">Michael T. Cavanagh, Doug Gotthoffer</note>
  <subject authority="lcsh">
    <topic>Mass media</topic>
    <topic>Computer network resources</topic>
    <topic>Periodicals</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Internet</topic>
    <topic>Periodicals</topic>
  </subject>
  <subject authority="fast">
    <topic>Internet</topic>
  </subject>
  <subject authority="fast">
    <topic>Mass media</topic>
    <topic>Computer network resources</topic>
  </subject>
  <classification authority="lcc">P91.28.Q53</classification>
  <classification authority="ddc" edition="13">384</classification>
  <identifier type="isbn">020530964X</identifier>
  <identifier type="issn">1543-2505</identifier>
  <identifier type="lccn">2001202352</identifier>
  <identifier type="uri">http://www.abacon.com</identifier>
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