Biagi, Shirley. creator text bibliography cau Belmont, Calif Wadsworth Pub. Co. 1996 3rd ed. monographic eng

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xxiv, 411 p. : col. ill. ; 26 cm. Contents:Overview: Introduction to the mass media -- Mass media for the 21st century: interactive and on-line -- The Media industries: The Newspaper industry -- The magazine industry -- The book publishing industry -- The Radio industry -- The Recording industry -- The Television industry -- The Movie industry -- Support industries: Advertising -- Public relations -- Issues and effects: Ownership issues and press performance issues -- Media effects -- Legal and regulatory issues -- Ethical practices -- International media: A Global media marketplace -- Student resource guide -- Shirley Biagi. Includes bibliographical references (p. 390-400) and index. Mass media P90.B48 302.23 0534217443 95002932 http://www.loc.gov/catdir/enhancements/fy1515/95002932-b.html http://www.loc.gov/catdir/enhancements/fy1515/95002932-d.html http://www.loc.gov/catdir/enhancements/fy1515/95002932-t.html http://www.loc.gov/catdir/enhancements/fy1515/95002932-b.html http://www.loc.gov/catdir/enhancements/fy1515/95002932-d.html http://www.loc.gov/catdir/enhancements/fy1515/95002932-t.html DLC 950406 20230426131302.0 4923393