TY  - BOOK
AU  - Thill,John V.
AU  - Bovée,Courtland L.
TI  - Excellence in business communication.
SN  - 9780134319056
AV  - HF5718.2.U6.T45  
U1  - 658.4/5 23
PY  - 2017///
CY  - Boston
PB  - Pearson
KW  - Business communication
KW  - United States
KW  - Case studies
N1  - Includes bibliographical references and index; Contents: Understanding the foundations of business communication: Professional communication in a digital, social, mobile world -- Collaboration, interpersonal communication and business etiquette -- Communication challenges in a diverse, global marketplace -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief business: Crafting messages for digital channels -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Preparing reports and presentations: Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Developing and delivering business presentations -- Writing employment messages and interviewing for jobs: Building careers and writing résumés -- Applying and interviewing for employment --
ER  -