Bovée, Courtland L. creator Thill, John V. text bibliography mau 2014 2014 12th ed. monographic eng

print

xxxviii, 641 p. : colored illustrations ; 29 cm Contents: Understanding the foundations of business communication: Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Electronic, social and visual media: Electronic media -- Social media -- Visual media -- Brief messages: Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Reports and proposals: Finding, evaluating, and processing information -- Planning reports and proposals -- Writing and completing reports and proposals -- Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs: Building careers and writing résumés -- Applying and interviewing for employment -- Courtland L. Bovée, John V. Thill. Includes bibliographical references and index. n-us--- Business communication United States Case studies Communication in organizations United States Case studies HF5718.B66 658.4/5 9780132971294 (alk. paper) 2013016204 DLC 130423 20230426151608.0 17708185 eng