TY  - BOOK
AU  - Bovée,Courtland L.
AU  - Thill,John V.
TI  - Business communication today.
SN  - 9780132971294 (alk. paper)
AV  - HF5718.B66  
U1  - 658.4/5 23
PY  - 2014///
CY  - Boston
PB  - Pearson
KW  - Business communication
KW  - United States
KW  - Case studies
KW  - Communication in organizations
N1  - Includes bibliographical references and index; Contents: Understanding the foundations of business communication: Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Electronic, social and visual media: Electronic media -- Social media -- Visual media -- Brief messages: Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Reports and proposals: Finding, evaluating, and processing information -- Planning reports and proposals -- Writing and completing reports and proposals -- Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs: Building careers and writing résumés -- Applying and interviewing for employment --
ER  -