Lawson, Karen <br/><br/>
Involving your audience : making it active. / 
Karen Lawson 
 - Boston :  Allyn & Bacon,  1999. 
 - xii, 192 p.:  ill.; 
 - The essence of public speaking  .
<br/><br/>Contents: Demographic influences and challenges -- Audience and speaker attitudes, value systems and style differences -- Audience needs and expectations -- <br/><br/> 
<br/><br/><label>ISBN: </label>02052688110 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public speaking. <br/>Oral communication. <br/>Business presentations. 
<br/><br/><label>LC Class. No.: </label>PE1408.L42