01190nam a22002057a 4500 120524t xxu||||| |||| 00| 0 eng d 0071240373 HF5529.L46 Levy, Michael Retailing management. / Michael Levy and Barton A. Weitz. 5th ed. Boston: McGraw Hill, c2004. xxxv,775 p.: ill; 25cm. Includes index Contents: The World of retailing: Introduction to the world of retailing -- Types of retailers -- Multichannel retailing-a view into the future -- Customer buying behavior -- Retailing strategy: Retail market strategy -- Financial strategy -- Retail locations -- Site selection -- Human resource management -- Information systems and supply chain management -- Customer relationship management -- Merchandise management: Planning merchandise assortments -- Buying systems -- Buying merchandise -- Pricing -- Retail communication mix -- Store management: Managing the score -- Store layout, design, and visual merchandising -- Customer service -- Cases. Retail trade. Management. Weitz, Barton lcc BK 967 8467 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-05-24 0 HF5529.L46 2419/12 2012-05-24 00:00:00 1 2012-05-24 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-05-24 0 HF5529.L461 2420/12 2012-05-24 00:00:00 2 2012-05-24 BK