00746nam a22001937a 4500 20230619152156.0 230619b ||||| |||| 00| 0 eng d 9780077861025 HF5415.G67(4e) Grewal, Dhruv. Marketing / Dhruv, Grewal and Michael Levy 4th ed. New York: McGraw-Hill Education, 2013. xiii,497p.: ill.; 29cm. Includes index Contents: Assessing the marketplace -- Understanding the marketplace -- Targeting the marketplace -- Value creation -- Value capture -- Value delivery: designing the channel and supply chain -- Value communication. Levy, Michael. 1726 lcc BK 4th ed. 9752 17252 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2023-06-19 0 HF5415.G67(4e) 9539/240/23 2023-06-19 00:00:00 1 2023-06-19 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2023-06-19 0 HF5415.G671(4e) 9540/241/23 2023-06-19 00:00:00 2 2023-06-19 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2023-06-19 0 HF5415.G672(4e) 9541/242/23 2023-06-19 00:00:00 3 2023-06-19 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2023-06-19 0 HF5415.G673(4e) 9542/243/23 2023-06-19 00:00:00 4 2023-06-19 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2023-06-19 0 HF5415.G674(4e) 9543/244/23 2023-06-19 00:00:00 5 2023-06-19 BK