WIUC-GHANA LIBRARY Search for 'su:"Communication in marketing. "'

Advertising, promotion: supplemental aspects of integrated marketing communications. /

By Shimp, Terence A..
Fort Worth : Dryden Press, 2000 .
xxix, 674 p. : 29 cm..
0030211131

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Advertising, promotion & supplemental aspects of integrated marketing communications /

By Shimp, Terence A..
Fort Worth : Dryden Press, 2000 .
xxix, 674 p. : 29 cm..
0030211131

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Integrated marketing communications. /

By Pickton, David..
Upper Saddle River, N.J. : Prentice Hall Fiancial Times, 2004 .
xxii,761 p.: 24cm..
0273676458

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Marketing communications : an integrated approach. /

By Smith, P. R..
London : | Milford, CT : Kogan Page, 2002 .
xvi, 640 p. : 25 cm..
0749436697 (pbk.)

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Marketing communications : engagements, strategies, and practice. /

By Fill, Chris..
New York : Pearson Education Ltd, 2005 .
xxxvii,911 p.: 26cm..
0273687727 (alk. paper)

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Intergrated advertising, promotional, and marketing communication. /

By Clow, Kenneth E..
New Jersey: Pearson Prentice Hall, 2007 .
xxiii, 515 p.: , Includes index. 24cm..
0131866222

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Strategic advertising management. /

By Percy, Larry..
Oxford ; | New York, N.Y. : Oxford University Press, 2005 .
xviii, 335 p.: 25 cm..
0199274894

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Strategic media decisions. /

By Azzaro, Marian..
Chicago: Copy Workshop, 2004 .
xviii, 524 p. : , Includes index. and appendix. 24 cm..
1887229175

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Advertising and promotion : An integrated marketing communications perspective. /

By Belch, George E..
Boston: McGraw-Hill Irwin, 2009 .
xxv,838p.: , Includes indexes. 29cm..
9780071284400

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This is PR :The realities of public relations. /

By Newsom, Doug..
Boston : Wadsworth Cengage Learning, 2013 .
xiv,369 p. : , Includes bibliographical references and index. 26cm..
9781111836832 (pbk.) | 1111836833 (pbk.)

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Marketing communications: discovery, creation and conversations. /

By Fill, Chris..
New York: Pearson Education Ltd, 2016 .
xxxvi, 724 p.: 9781292092614

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Integrated marketing communications. /

London, Ontario: Ivey Business School, 2014 .
v, 449 p.: , Includes glossary. 9781308255521

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Integrated advertising, promotion, and marketing communications. /

By Clow, Kenneth E..
.
xx, 496 pages: 27 cm.

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Advertising, promotion & other aspects of integrated marketing communications. /

By Shimp, Terence A..
London: South-Western, 2013 .
xxii, 729 p. : 29 cm..
9781133191421

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Advertising and promotion: an integrated marketing communications perspective. /

By Belch, George E..
.
xxxvi, 842 p. : 29 cm.
9789814575119 | 9814575119

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Advertising and promotion: an integrated marketing communications perspective. /

By Belch, George E..
Boston: McGraw-Hill Irwin, 2007 .
xxvi, 820 p. : 29 cm..
0073101265 (alk. paper) | 9780073101262

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Advertising and promotion : an integrated marketing communications perspective. /

By Belch, George E..
.
xxxi, 740 p. [+ various pagings]: 29 cm.
9781260259315 | 1260259315

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Advertising and promotion: an integrated marketing communications perspective. /

By Belch, George E..
.
xli, 731 p. : 29 cm.
9781259548147 | 1259548147

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Advertising and promotion: an integrated marketing communications perspective. /

By Belch, George E..
.
xli, 764 p. : 29 cm.
9781259548147 (11e)

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