Public relations: the necessary art. / David A. Haberman, Harry A. Dolphin.

By:

Haberman, David A

Contributor(s):

Dolphin, Harry A

Material type:

TextPublication details: Ames, Iowa: Iowa State University Press, 1988.Description: xi, 424 p. : ill. ; 24 cmISBN:

081381457X

Subject(s):

Public relations

DDC classification:

659.2 19

LOC classification:

HM263.H22

Contents:

Contents: The role of public relations -- How public relations functions -- Key qualifications for practitioners -- Fact-finding and research -- Internal publics -- Internal communications -- External publics -- Businesses, education and health support organizations -- Political and government public relations -- Writing for the media -- The news conference -- Special events -- The eyes of public relations -- Organizational show and tell - The Speech and public relations -- The Law and the practitioner -- The ethical practice of public relations --

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY			HM263.H22 (Browse shelf(Opens below))					Available			K/3293/0391/23

Includes bibliographies and index.

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Public relations: the necessary art. / David A. Haberman, Harry A. Dolphin.

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