| 000 | 01375nam a22002177a 4500 | ||
|---|---|---|---|
| 008 | 121012t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a1574442775 | ||
| 050 | _aHD31.B94 | ||
| 100 | _aMurdick, Robert G. | ||
| 245 |
_aBusiness policy strategy guide. / _cRobert G. Murdick |
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| 250 | _a6th ed. | ||
| 260 |
_aU.S.A: _bCRC Press, _c2001. |
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| 300 |
_a340 p.: _c24cm. |
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| 500 | _aIncludes index. | ||
| 505 | _aContents: Business failure-business success -- The Field of action: Environment of the business system -- The Field of action: The business system -- Strategic management -- Current issues in strategic management -- The Struggle for survival and prosperity -- Functional area-marketing -- Functional area-accounting and finance -- Functional area-production -- Functional area-engineering and R & D -- Functional area-human resources -- Management information systems -- Analyzing global business -- How to perform an industry study -- How to analyze a case -- Case analysis illustrated: The shaft nursery and landscape company -- Case study: Southeastern shipyards. inc -- Appendix A: Common organizational variables model as a problem solving aid -- Appendix B: Symbols used in evaluating of reports. | ||
| 650 | _aIndustrial management. | ||
| 700 | _aMoor Carl R. | ||
| 700 | _aBabson, Harold C. | ||
| 700 | _aTomlinson, William H. | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c2444 _d9944 |
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