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_cCaPaEBR
050 1 4 _aHD31.N4897
082 0 4 _a337
_221
100 _aNickels, William G.
245 0 0 _aUnderstanding business. /
_cMichael Lucas, James M. McHugh and Susan M. McHugh
250 _a8th ed.
260 _aNew York :
_bMcGraw Hill,
_c2008.
300 _axxvii, 652 p. :
_bill.;
_c26 cm.
504 _aIncludes bibliographical references and index.
505 _aContents: -- Brief ownership: -- Starting a small business -- Business management: Empowering employees to satisfy customers -- Management of human resources: -- Motivating employees to produce quality goods and services. -- Marketing: -- Developing and implementing customer oriented-marketing plans -- Managing financial resources -- Bonus chapters.
655 7 _a.
700 1 _aMcHugh, James M.
_d1951-
700 1 _aMcHugh, Susan M.
856 4 0 _uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio5382919
_zClick here for full text.
942 _2lcc
_cBK
999 _c2857
_d10357