000 00987nam a22001937a 4500
008 140618b xxu||||| |||| 00| 0 eng d
020 _a9780071315036
050 _aHE8689.8.D66
100 _aDominick,Joseph R.
245 _aBroadcasting, cable, the internet and beyond: an introduction to modern electronic media. /
_cJoseph R.Dominick.
250 _a7th ed.
260 _aNew York:
_bMcGraw Hill,
_c2012.
300 _axvi,316p.;
_bill.:
_c25cm.
500 _aIncludes index and glossary
505 _aContent:History of broadcast media -- History of cable,home video,and the internet -- Audio and video technology -- Radio today -- Broadcast and cable/satellite tv today -- The internet,web audio,and web video -- The business of broadcasting,cable and new media -- Radio programming -- TV programming -- Rule and regulations -- Self-regulation and ethics -- Rating and audience feedback -- Effects
700 _aMessere,Fritz.
700 _aSherman,Barry L.
942 _2lcc
_cBK
999 _c3011
_d10511