| 000 | 00854nam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 140619b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8179291790 | ||
| 050 |
_aHF5549.5 _b.C6G69 |
||
| 100 | _aScholes, Eiben. | ||
| 245 |
_aHandbook of internal communication - for developing good communicators. / _cEiben Scholes, |
||
| 260 |
_aNew Delhi: _bEfficient Offset Printers, _c2006. |
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| 300 |
_axxxi, 452p.; _bill.: _c20cm |
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| 500 | _aIncludes index | ||
| 505 | _aContents: The Business context: IC's role in competitiveness and innovation -- IC and the healthy organization -- Understanding today's UK audiences -- Matching internal and external image -- The Impact of computer- based communications networks -- Effective communication strategies -- Turning strategy into action -- Developing good communicators -- IC Strategy at work. | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c3038 _d10538 |
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