000			01997cam a22003014a 4500
001			12727269
005			20210414113910.0
008			020402s2003 mauab b 001 0 eng
010			_a 2002067164
020			_a0072488468 (alk. paper)
020			_a0071198687 (international : alk. paper)
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHD30.28.P3395
082	0	0	_a658.4/012 _221
100	1		_aPearce, John A.
245	1	0	_aStrategic management : _bformulation, implementation, and control / _cJohn A. Pearce II, Richard B. Robinson, Jr.
250			_a8th ed.
260			_aBoston : _bMcGraw-Hill/Irwin, _c2003.
300			_axxx + various pagings : _bill., maps ; _c27 cm.
504			_aIncludes bibliographical references and indexes.
505			_aContents: Overview of strategic management : Strategic management -- Strategy formulation -- Defining the company's mission and social responsibility -- The External environment -- The Global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long-term objectives and grand strategies -- Strategic analysis and choice in single-or dominant products businesses: building sustainable competitive advantages -- Strategic analysis and choice in the multibusiness company: rationalizing diversification and building shareholder value -- Strategy implementation -- Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- Implementing strategy: Structure, leadership,and culture -- Strategic control and continuous improvement -- Guide to strategic management case analysis -- Cases: A : Business week cases -- B : Tradtional cases.
650		0	_aStrategic planning.
700	1		_aRobinson, Richard B. _q(Richard Braden), _d1947-
906			_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c479 _d7979