000 01416nam a22001937a 4500
008 150128b xxu||||| |||| 00| 0 eng d
020 _a0176407103
050 _aHF5718.3.G838
100 _aGuffey, Mary Ellen.
245 _aBusiness communication: process and product. /
_cMary Ellen Guffey.
250 _a2nd ed.
260 _aSpain:
_bThomson and Nelson,
_c2007.
300 _axvi, 425p.:
_bill.;
_c25cm.
500 _aIncludes Appendix.
505 _aContents: Communication foundations: Communicating at work -- Communicating in small groups and teams -- Workplace listening and nonverbal communication -- Communicating across cultures -- Guffey's 3-x-3 writing process: Writing process phase: Analyze, anticipate, adapt -- Writing process phase 2: Research, organize, compose -- Writing process phase 3: Revise, proofread, evaluate -- Business correspondence: Routine e-mail messages and memos -- Routine letters and goodwill messages -- Persuasive and sales messages -- Negative messages -- Reports and proposals: Preparing to write business reports -- Organizing and writing typical business reports -- Proposals and formal reports -- Presentations: Speaking skills -- Employment communication -- Competent language usage essentials (C.L.U.E) -- Key to C.L.U.E. review exercises -- Endnotes -- Acknowledgements -- Index.
700 _aRhodes, Kathleen.
700 _aRogin, Patricia.
942 _2lcc
_cBK
999 _c5320
_d12820