000			01194nam a22001937a 4500
008			120131t xxu||||| |||| 00| 0 eng d
020			_a1861527551 9781861527554
050			_aHD30.28.T37
100			_aThompson, John L.
245			_aUnderstanding corporate strategy / _cJohn L. Thompson
260			_aLondon : _bThompson Learning, _c2001.
300			_axix, 610 p. : . _b ill. ; _c 24 cm.
500			_aIncludes index.
505			_aContents: Introducing strategy and strategic management -- The Organizational mission and objectives -- Measuring success -- Culture and values -- Environmental analysis, synergy and strategic positioning -- The Dynamics of competition -- Strategic resources -- An Introduction to strategy creation and strategic change -- Strategic planning -- Emergent strategy and intraprenuship: The Creation and strategic change -- Strategic planning -- Emergent strategy and intraprenuership: The Contribution of people and information -- Strategic alternative and market entry strategies -- Strategy evaluation -- Strategy implementation.
650			_aBusiness planning.
650			_aStrategic planning.
650			_aStrategisch management.
942			_2lcc _cBK
999			_c535 _d8035