| 000 | 01837cam a22003374a 4500 | ||
|---|---|---|---|
| 001 | 12856730 | ||
| 005 | 20210414113922.0 | ||
| 008 | 020716s2003 enka b 001 0 eng | ||
| 010 | _a 2002029313 | ||
| 020 | _a0273658042 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 | _aHD30.4.S28 |
| 082 | 0 | 0 |
_a650/.072 _221 |
| 100 | 1 |
_aSaunders, Mark, _d1959- |
|
| 245 | 1 | 0 |
_aResearch methods for business students / _cMark Saunders, Philip Lewis, Adrian Thornhill. |
| 250 | _a3rd ed. | ||
| 260 |
_aHarlow, England ; _aNew York : _bPrentice Hall, _c2003. |
||
| 300 |
_axviii, 504 p. : _bill. _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aContents: The Nature of business and management research and structure of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Deciding on the reserach approach and chosing a research strategy -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured and in-depth interviews -- Collecting primary data using questionaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project work. | ||
| 650 | 0 |
_aBusiness _xResearch _xMethodology. |
|
| 650 | 0 |
_aBusiness _xResearch _xData processing. |
|
| 650 | 0 |
_aManagement _xResearch _xMethodology. |
|
| 650 | 0 |
_aManagement _xResearch _xData processing. |
|
| 700 | 1 |
_aLewis, Philip, _d1945- |
|
| 700 | 1 | _aThornhill, Adrian. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c670 _d8170 |
||