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040 _cLC
050 _aPN4121.M72
100 _qMolley, Patricia
245 _aPublic communication. /
_cPatricia Molloy
246 _aCS 206A & CS 206B - 17786
260 _aToronto, Ontario:
_bCanadian Scholars' Press Inc.,
_c2013.
300 _avi, 547 p. :
_bill.;
505 _aContents: Publics and counterpublics -- Making news: truth, ideology and newswork -- Racial diversity in the the news -- Star overdid 'Somali' references in first report of drug dealers peddling Rob ford crack video; public video: public editor -- The propaganda century -- In 'sync': Bush's war propaganda machine and the American mainstream media -- There are no protestors here: media marginalization and the antiwar movement -- Ten points everyone should know about the quebec student movement -- Idle no more: where the mainstream media went wrong -- Philanthropy as public relations: a critical perspective on cause marketing -- Hard commerce: corporate social responsibility for distant others -- Is corporate social responsibility responsible? -- To be good citizens, report says, companies should just focus on bottom line -- Think tanks or clubs? assessing the influence and roles of Canadian policy institutes -- -- The propaganda machine in action: the 1990's and beyond -- When think tanks produce propaganda -- The authority of public intellectuals -- What influence? public intellectuals, the state and civil society -- what are intellectuals for? Mark Kingwell's lament -- Occupy colleges now: students as the new public intellectuals -- Political advertising in Canada -- Selling the goods and services tax: government advertising and public discourse -- Attack ads: do they work? -- Propaganda, celebrity gossip, and the decline of news -- Viewer engagement beyond information acquisition -- Alternative media: conceptual difficulties, critical possibilities -- The Graffiti 'superheroes' -- Flash! mobs in the age of mobile connectivity -- New media and internet activism: from the battle of Seattle to blogging -- Twitter: microphone for the masses? -- Social media and the internet do not spread democracy -- Revolution 2.0: democracy promotion in the age of social media -- the valorization of surveillance: towards a political economy of Facebook -- Publicly private and privately public: social networking on YouTube -- What marketers can learn from Weiner-Gate -- Tragic Cleveland saga often descended into voyeuristic media farce driven by 'vanity' --
650 _aAccounting.
653 _aPublic speaking
710 _bWilfred Laurier University
942 _2lcc
_cBK
999 _c8245
_d15745