000			01763cam a2200289 a 4500
001			13091505
003			OSt
005			20211216141830.0
008			030213s2004 caua b 001 0 eng
010			_a 2003102373
020			_a9780534507787 _q0534507786
035			_a(DLC) 2003102373
040			_aDLC _cDLC
050	0	0	_aP91.B36
100	1		_aBaxter, Leslie A.
245	1	4	_aThe basics of communication research. / _cLeslie A. Baxter, Earl Babbie.
260			_aBelmont, CA : _bWadsworth/Thomson Learning, _c2003.
300			_axvii, 455 p. : _bill. ; _c25 cm.
440		0	_aWadsworth series in speech communication
504			_aIncludes bibliographical references and index.
505			_aContents: 1. An introduction to scientific inquiry about communication: Human inquiry and scientific inquiry about communication -- Basic building blocks in conducting communication research -- Paradigms of knowing in communication research -- Logic systems and theory in communication research -- The ethics of communication research -- 2. Quantitative communication research: Conceptualization and operationalization -- The logic of sampling -- Survey research -- Experiments -- Quantitative text analysis -- The basics of quantitative data analysis -- Inferential statistics in quantitative data analysis -- 3. Qualitative communication research: Participant observation -- Qualitative interviewing -- Social text analysis -- Qualitative data analysis --
650		0	_aCommunication _xResearch _xMethodology.
700	1		_aBabbie, Earl R.
906			_a7 _bcbc _corignew _d3 _eepcn _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c8304 _d15804